Trump may be ready to cash in big. His trust just filed to potentially unload up to $2.3 billion worth of Truth Social stock, marking the first major liquidation move since Trump’s Trust Media’s public debut regarding Axios.
The filing hits less than 72 hours after Newsmax ($NMAX) triggered a conservative media IPO frenzy, rocketing from $10 to $233 (+2,200%) in 2 days.
The Filing
- Trump Media & Technology Group ($DJT) filed with the SEC to register 114.75M shares
- All are held by the Donald J. Trump Revocable Trust
- Donald Trump Jr. oversees the trust
- If sold, the move would more than double the public float, per the filing
- At Tuesday’s close ($20.26), the shares are worth $2.3 billion
Registering the shares doesn’t guarantee a sale — but it opens the door.
Market Reaction
- $DJT stock dropped -6.5% Wednesday to $18.93
- Shares have halved since Trump took office in January
- The dilution risk rattled existing holders, as public float expansion often does
Context
Trump said last September he had “no intention” to sell, claiming he didn’t need the cash. That appears to be shifting — possibly due to:
- Legal bills
- 2024 campaign financing
- The Newsmax IPO effect, which showed how conservative brand loyalty = IPO gold
- Trump Media is still suing 20 news outlets — including Axios — for defamation in Florida
- Legal clouds + volatile trading = major risk factor for public investors
Trump’s $2.3B Truth Social registration is a trigger, not a sale — but it’s enough to shake the stock. With dilution risk now priced in, $DJT faces pressure to show it’s more than a political ticker.
And if the Newsmax spike was the signal, this may be the first wave of monetization for MAGA media’s founding shareholder.
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