The global electric vehicle (EV) market is becoming increasingly competitive, with Chinese EV manufacturers playing a significant role. Nio (NYSE: NIO), despite not yet being profitable, is scaling up production and expanding its high-tech EV exports to Europe and other markets.

Key Updates on Nio:

  • Q3 Deliveries: Nio delivered a record 61,855 units in Q3 2024.
  • Q4 Forecast: The company expects up to 75,000 deliveries in Q4.
  • 2025 Goals: Management projects nearly doubling EV sales to around 450,000 units next year.

Market Concerns:

Despite these milestones, Nio’s stock has fallen over 50% in 2024, and Goldman Sachs analyst Tina Hou advises investors to sell. Hou recently lowered her price target for Nio to $3.90 (from $4.80), representing a potential further drop of 16.5% from its current price.

Analyst’s View:

  • Production and Sales Challenges: Hou predicts Nio will sell around 337,000 EVs in 2025, falling short of the company’s targets.
  • Ongoing Losses: She anticipates operating losses will rise due to “lukewarm order momentum,” slow production growth, and intensifying price competition.
  • Impact of New Brands: Nio’s lower-priced Onvo brand and upcoming compact car line Firefly (launching in early 2025) could increase expansion costs, potentially pressuring margins.

Potential Upside:

Hou acknowledges that demand could improve if China’s government provides additional policy support. However, without such measures, Nio may face continued challenges in ramping up sales profitably.

Investment Outlook:

While short-term concerns are prominent, Hou’s bearish view might present a buying opportunity for long-term investors if the stock drops below $4. Investors should weigh Nio’s ambitious growth plans against market risks before making a decision.

Disclosure: This article does not represent investment advice. The content and materials featured on this page are for educational purposes only.

This story was originally featured on Yahoo.Finance