Police in Paris intensified efforts against counterfeit goods ahead of the 2024 Olympics, shutting down 11 stores in the Saint-Ouen flea market and confiscating 63,000 fake items, including Louis Vuitton and Nike products. The crackdown, aimed at eliminating knockoffs and petty crime before the Games, has drawn criticism for its impact on impoverished vendors. Counterfeits cost companies in France €1.7 billion annually. Organizers and brands like LVMH are ramping up anti-counterfeit measures, with customs seizing 20.5 million fake products last year, a 78% increase from 2022.
