$1M later, here are the takeaways from sponsoring B2B influencers
Ahrefs, the popular SEO software company, has spent more than $1 million sponsoring hundreds of creators, educators, and influencers,...
Influencer
A cofounder of a top influencer-management firm shares his predictions for the creator economy in 2025
The creator economy continues to evolve, and key trends are set to define the industry in 2025, according to...
Study: Majority of Influencers Spread Unverified Information
A UNESCO study reveals that 62% of influencers don’t verify information before sharing, raising concerns about misinformation spread and...
1 in 5 Americans get their news from social media influencers
A recent study by the Pew Research Center highlights a significant shift in how Americans, especially younger demographics, consume...